Digital Production &
Web Design
Your website is not an art project. It is a sales representative that works 24 hours a day, 365 days a year. If it looks pretty but doesn't generate leads, it is a liability, not an asset.
In Northern Ireland, the bar for web design is incredibly low. Most agencies are churning out slow, template-based WordPress sites that look identical. At Data Point Digital, we build **Enterprise-Grade** digital products designed for speed, SEO dominance, and conversion.
The "3-Second" Rule
If your website takes longer than 3 seconds to load on a mobile device (4G), you lose 40% of your traffic instantly. We build sites that load in under 1 second.
Our Production Stack
We don't rely on bloated page builders like Elementor or Divi that slow your site down. We code using modern, lightweight frameworks that Google loves.
1. High-Performance Web Build
We build sites that are "mobile-first." This isn't just a buzzword; it means we design the experience for the iPhone user in Belfast before the desktop user in an office.
- Custom Code: Clean HTML/CSS/JS for lightning speed.
- Security: No plugin vulnerabilities. Our static sites are virtually unhackable.
- Accessibility: Fully compliant with UK accessibility standards.
2. SEO & Visibility (Search Engine Optimization)
A website without traffic is a billboard in the desert. Our builds include foundational Technical SEO that puts you ahead of 90% of NI competitors.
- Local SEO: Dominate the "Map Pack" for searches like "Plumber Belfast" or "Accountant Lisburn."
- Schema Markup: We write code that speaks directly to Google's robots, telling them exactly who you are and what you sell.
- Content Strategy: We don't just write "Welcome to our site." We research the keywords your customers are actually typing and build pages around them.
3. Conversion Rate Optimization (CRO)
Getting traffic is expensive. Wasting it is tragic. We design user journeys that guide the visitor relentlessly towards the "Enquire Now" button.
We use psychological triggers, social proof (reviews/logos), and clear Value Propositions to turn browsers into buyers. We test button colours, headline text, and form layouts to squeeze every drop of ROI from your traffic.
Why "Cheap" Websites Cost More
You can get a website for £500. But that website will likely be slow, insecure, and invisible to Google. If you lose just one £5,000 contract because your site looked amateur or didn't load, that "cheap" website just cost you £4,500.
We build assets that appreciate in value. A Data Point Digital website is an investment in your company's infrastructure.
Frequently Asked Questions
How long does a build take?
Typically 4-6 weeks for a standard brochure site. E-commerce or complex quoting tools may take 8-10 weeks. We prioritize quality and testing over rushing.
Do you write the content?
Yes. Content is the hardest part for clients. We interview you, extract your expertise, and our copywriters turn it into sales-focused text.
What about hosting?
We handle everything. We use global CDNs (Content Delivery Networks) to ensure your site loads fast whether the visitor is in Newry or New York.
Build a Better Platform.
Your website should be your best salesperson. Let's build one that closes deals.
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